Tech Start-ups Work Together to Support the Food Bank
January 4, 2013
During December, start-up companies joined together to support Bay Area non-profits, including the San Francisco and Marin Food Banks. Tech Gives Back raised $20,000 for the food bank and generated hundreds of pounds of donated food. Including clothing donations and value of volunteer time, Tech Gives Back raised a grand total of $46,000.
“As far as we know, this is the first time start-ups have banded together to give back during the holiday season,” said Twice CEO Noah Ready-Campbell. “Our goal was to collaboratively organize food and clothing drives at volume to support local charities.”
Twice, an online reseller of secondhand fashion, partnered with ZeroCater, an office catering company, and Getaround, a peer-to-peer car sharing service, to launch the holiday giving campaign. The companies enlisted the support of fellow start-ups and more than 30 signed up to participate.
“There are a lot of tech companies that are innovating in really helpful, important ways, and we wanted to use some of that innovation to help our community,” Ready-Campbell said.
Twice organized the campaign and hosted clothing drives, ZeroCater hosted the food drives and Getaround provided transportation for start-up employees traveling to volunteer and pick up/drop off donations.
Employees at start-up SigFig, a personal finance software company, split their company into two teams and competed to see who could generate the most food donations. The result was more than 800 pounds of food donated.
“That’s what a tech firm is all about – being innovative and creative – and turning the company into something that not only benefits themselves but the whole community. We really appreciate that,” said Food Bank Development Director Bob Brenneman.